“10 Abundant Sales Principles” is a free e-book that was written to give entrepreneurs, enterprise developers and consultants the required knowledge to set a strong foundation for unlimited sales revenues. It shows you that there is a creative way to achieve abundant sales and unlimited prosperity. I have been using these principles for over a decade, having interacted with over 4000 enterprise leaders over North America, personally selling over ,000,000 per annum in expert services.
While “10 Abundant Sales Principles” will be delivered in a series of abridged articles, you can also download the entire e-book for free by visiting [http://www.sellingadifference.com].
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Abundant Sales Principle #1: recognize Your Creativeness
Every illustrated and invisible element holds creation as its source of being. You were created by a source…..the chair you’re sitting on was created by a source….the air you breathe was created by a source…..the emotions you feel are created by a source. The very presence of creativity is all around us in all we see, touch, feel, hear, taste and smell.
The creative energy that you are a part of knows no bounds to its giving and allows you to make anything that your imagination dreams up into reality. The source that creates all from oak trees to internet connectivity to photographs to human beings implies that you have that same source within you. There is nothing you cannot do. This creative energy is constantly developing new forms, filling spaces and permeates everything. It is infinite in its supply.
Creative energy is all the time serving and giving and since You are creative energy, you must be all the time in a state of serving and giving as well.
Recognizing and harnessing your creativity in enterprise will give you the leisure to overcome any perceived problem or obstacle for yourself and your clients. You will be able to create value for clients by presenting unique solutions to their problems. Unleashing your creativeness allows you to see opportunities in every place you look. You are no longer stuck within the boundaries of limitations when you recognize that creative energy is a part of all along with the unique problem your client is having.
During the time I invested in the recruitment industry, there were boundless opportunities to custom creativity. The marketplace I was a part of was going through a vast boom at the time and continues to do so. We were repeatedly told that the labour store was extraordinarily tight in all sectors. My company’s area of expertise was in the engineering, procurement and construction commerce where the request for top talent in the multi-billion dollar oil sands projects was at an all time high. Employers, the government and the media were constantly focused on the vital shortage of marvelous workers.
The success my firm experienced during this time was due, in large part, to the creativity that went into each and every search. Had we started each hunt campaign thinking about the tight labour market, buying into the doom and gloom reports being broadcast all around us, our results would have reflected that fear. Instead, we would start each hunt with the intention to creativity recruit. Our whole process hinged on developing a trusting association from the first encounter we had with a prospective client. If trust could not be established, then our process would not work. It was that simple. Creating trust with the client was achieved by practicing the ten principles found here.
Once trust was established during that first meaningful encounter, we were free to creatively recruit. Gaining the trust of prospective clients in that first meeting gave them a sense of ease when we would present a clarification that they had never determined before. If trust had been lacking, their observation of a new idea from us would have been met with resistance. But because we embedded the improvement of a trusting association into each encounter we had with a client, they would listen to our advice, giving us the leisure to help them solve their vital need.
One such example that stands out in my mind is a hunt we were doing for an Intermediate Process Engineer. Like a lot of meetings I attended, this one was similar in that the anticipation couldn’t see how our firm would be victorious in locating their exquisite man when so many others before us had failed. Establishing trust through the facilitation of a “meaningful encounter” was all the time item estimate one on my agenda. Once this was established using the principles discussed here and the processes taught in the Selling A distinction training platform, our creativity could be unleashed. Clients were paying us, afterall, to be creative.
Our recruitment team was able to get the client to look at their problem from a separate perspective. We would slowly let them see how their wish list of desirable skills, sense and knowledge was, in fact, limiting their choices. In every instance where trust had been effectively developed, we were able to have the client consider their wish list in a way that didn’t make them feel like they were settling or giving something up. Clients ended up recognizing that by following our recommendations, they were receiving something infinitely more vital – a candidate who could not only achieve the job, but one who was motivated to conduce at a high level.
Our creative recruitment techniques included diversity hiring. Our creative recruitment techniques included reassessing the functions of each performer within a group to see if responsibilities could be altered in any way. Our creative recruitment techniques included high-profile group relations campaigns that most of our contemporaries did not use out of fear-based thinking. Where we would spread-the-word about opportunities at a client company, other firms in our commerce would not mention the enterprise name they were recruiting for out of fear that they would lose the placement. Our creative recruitment techniques got the manager and the candidate to consider remuneration packages, hours of work and scope of work. Really, there wasn’t a problem that we could not solve when we tapped into our creative source and had the trust of our client.
“10 Abundant Sales Principles” are the base for living and working with no fear, stress or anxiety, taking away the compelling need to compete for sales. These are the principles that the wealthiest population since time immemorial have used to contribute lasting value, effectively rising above the contentious playing field.
While I never once notion of myself as a "sales person", I became incredibly victorious at developing trusting relationships with executives in meetings that typically lasted less than 40 minutes. This was proven again and again by my quality to derive two thirds of the fee prior to the close of the sale. I started to observation an absorbing phenomenon. Clients not only paid two thirds of the fee upfront, they did so with a sense of relief and happiness. I also discovered that by using the “10 Abundant Sales Principles”, I was empowered to interact with prospects and clients in a way that appealed to not only their top moral values, but to mine as well. You can download your free copy of “10 Abundant Sales Principles” by visiting [http://www.sellingadifference.com].
©2007 Terri Roulette McCartney & Selling A Difference, Inc.
10 Abundant Sales Principles: Part I
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