A great advertising medium that a dog boarding kennel owner cannot ignore is the internet. Most kennels do now have a website but there are still some stragglers. You do not have to be a big enterprise to own your own website, so even if you are a small kennel, a website can only benefit you and familiarize many pet owners of your business, a website is truly a fundamental key to enterprise success.
Your website must make use of key words and phrases that recapitulate to the services you are offering and the crusade terms entered by pet owners trying to find those services. Google is a great reserved supply to see what pet owners are entering to find the services you are offering. See the Google Keyword Tool to find great keywords to use in your website.
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Because a dog boarding kennel is what is called a local business, meaning you have a bodily location and you only categorically want pet owners searching for the services you offer in your bodily location to find you, registering with Google Places is a great idea. Google Places will place your enterprise on Google Maps and highlight your website as more relevant to searches seeing for services in a exact location. In expanding go and make sure your website is listed in all the electronic versions of the Yellow Pages and other dog boarding kennel exact listing websites.
Websites are also great for adding forms for population to fill in which allow pet owners to send you reservation requests. With forms you can ask the pet owner to respond all the relevant questions you have about their pets and the reservation you want to make and have that data sent to your e-mail. It is a marvelous way to take a booking as an alternative to taking a booking over the phone. The other great highlight about a form is that you can get the pet owners e-mail address for marketing purposes, you can e-mail them reminders and extra offers as they come to be available.
You would also be very surprised at how inexpensively you can have a website these days, many services have very easy to use free templates which need no coding and are very easy to set up. You can also buy domain names (the webs address of your kennel) for only a few dollars per year. If you would like a more custom and expertly done website which is ultimately recommended, there are some individuals and small fellowships within the world of dogs and cats that can create and post your site based on your brochure and consist of fullness of photographs of your premises.
If you have a Google inventory which you should for Google Places and the Google Keyword Tool, you can also have advertising campaigns for your kennel in Google AdWords. If your advertising campaign works well and the bookings mount up, you can begin and end campaigns to make sure you are booked up not just during holidays and the busy season but also at times when you are usually slow.
Get Your Dog Boarding Kennel Noticed With A Website
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